Cheryl Adas

Powered by bringing out the best in others; Cheryl is a steward of people, healthy environments, and achieving sustainable economic outcomes. Awarded as a successful leader, coach and facilitator of people and process, Cheryl’s unique background brings together the art of sales, the process of Lean Six Sigma, and the buyer’s perspective. As a specialist in sales evolution leadership, Cheryl has helmed the progressive advancement of numerous large-scale sales processes. Accomplishments include launching Courtyard by Marriott Hotels and rolling out The Challenger Sale to more than 1000 sales leaders, professionals and support teams at Xerox Corporation. These leadership experiences, as well as her certification as a Lean Six Sigma Master Black Belt, Certified Purchasing Manager and Certified Professional in Learning and Performance round out a distinct breadth of knowledge and skills. Cheryl brings this fresh approach to individuals and teams, helping them break the status quo in their approach and reframe their buyers’ limiting expectations. Cheryl’s passion, collaborative approach, and personal commitment to your success will help you build your team’s success formula. Cheryl holds a B.A. from Michigan State University and a MBA from RIT. She hails from Webster, NY with her partner Dave, and kayak-loving, shotgun-riding Newfoundland dog, Juno. During the summer, you will find Cheryl driving her convertible, kayaking or water-skiing with Dave. Contact Cheryl at 585-703-3469

Recent Posts

3 Ways You're Practicing Teal

Posted by Cheryl Adas

Have you been paying attention? The business community is starting to notice what’s working and it’s trending Teal.

Today Alone

A quick cruise on LinkedIn this morning turned up pieces on how to build a more creative culture and decrease stress by tasking more to your employees. Meanwhile, Entrepreneur published “5 Reasons to Become a Benefit Corporation.” Harvard Business Review explained “What to do When You Inherit a Team That Isn’t Working Hard Enough.” Strategy + Business released a catchy infographic; “Guide to Leading the Next Industrial Revolution” with the first step being to rethink your business model.

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Topics: teal

Perception, Performance & Teal

Posted by Cheryl Adas

A word from Bruce Peters:

As a former attorney, executive coach, host of WCEO-HQ Radio, and the founder of Beyond Teal it has always been my intention to guide individuals and organizations to reach their highest potential. Beyond Teal emphasizes how the greatest difference is made with one individual at a time … bringing them into the Beyond Teal conversation and watching their potential bloom and amplify among their peers. It is with great joy that I get to introduce Cheryl Adas, Beyond Teal’s Lead Consultant, as a valuable addition to this conversation. She brings extraordinary talent, dedication, and natural insight to the Teal process and makes Teal’s expansion within organizations possible … and with it … healthy, robust growth for Rochester’s business community.

Let the conversation flow!

-Bruce Peters

A recent question posed on LinkedIn caught some attention. It was innocent enough. A fellow runs a small tech upstart and wanted to know how to handle his developers whom he perceives as playing ping pong all day.

Advice flew fast and furious. Some applauded the ping pong table as a sign of “good culture.” Others felt strong disciplinary action was necessary. A handful of people offered a careful plan of sequential top-down conversations the CEO should have with each developer. Still others jumped on the opportunity to rant against the alleged lack of a millennial work ethic.

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Topics: teal

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